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Poll dancing
One firm’s quest for client hearts & minds Part 1 of 3 Every empire has its bad days. When my revenue dipped 20%, I wanted to know if it was the Global Financial Crisis or something I’d said. My...
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Poll dancing – Part 2
One firm’s quest for client hearts & minds Part 2 of 3 (Results) Read Part 1 So there I was; proud owner of my first ever client survey results. My deepest fears populated the response options;...
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Poll dancing – Part 3
One firm’s quest for client hearts & minds Thanks to my clients’ brutal feedback, the coffee served at Empire House is now beyond reproach! Part 3 of 3 (Action) Read Part 1 and Part 2 Armed with...
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Carried Away
System + flexibility + initiative = a recipe for success! So I ditched the market and trekked to a well-known grocer in a well-heeled suburb. The produce looked better and I was allowed to touch it....
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Two-Speed Shuffle
How do YOU feel today? Research released last week^ suggests our economy has stalled. Other commentators say it’s running at two speeds. My client...
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Understanding client loyalty
For many years MYOB has been conducting half yearly surveys to measure and understand the satisfaction we provide clients such as you, our valued partner. This has provided excellent insights into...
View Article6 ways to stop losing clients
For some businesses, existing clients tend to play second fiddle to prospects. However, studies have shown that it can be 5 to 10 times more cost effective to keep a client than to acquire a new one....
View ArticleWhy you should practice proactive accounting
If you go to a random selection of accountants’ websites, you will find that most tell the world they are proactive. It has become a bit of a motherhood statement because sadly, few accountants truly...
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